A Wisconsin trade organization, “WiscoFAST,” has lost its federal lawsuit against the Department of Revenue over a new state law that bans the sale of most vaping products. The law, which took effect this week, prohibits the sale of any vape products not authorized by the U.S. Food and Drug Administration (FDA). Retailers have until September 1st to clear their shelves of non-compliant items or face steep fines of $1,000 per day per item.
Vape shop owners across the state report that the ban has forced them to remove a significant portion of their inventory. M of N Vapors in Sun Prairie stated 80% of their stock had to be packaged up, while Tyler Hall, president of WiscoFAST, reported that shops are seeing sales decreases between 50% and 80%.
Some businesses are adapting to survive. Holy Smokes Vape Shop in Green Bay is relying on its store in Menominee, Michigan—where the products are still legal—to hold much of its now-banned Wisconsin stock, while also increasing its focus on other products like THC-A and Delta. Hall says the ban hurts both consumers and small businesses, accusing “big tobacco” of using its influence to take over the industry. Despite losing the lawsuit, he stated that WiscoFAST is not giving up its fight and will continue pleading with lawmakers to reconsider the regulations.
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